by Philip on August 6, 2009
If you, as I do, operate an enterprise online, you know that one of the things many people obsess about is keyword rankings in the search engines. Since it is virtually impossible to be noticed without being visible in the search engines, a whole science has emerged with respect to getting sites ranked for certain keywords. For example, if your site is about movers, ideally you’ll want to rank number one in Google whenever someone’s searches include the word “mover” in context.
The problem is that there are only ten listings on the first page by default (you can change this to some greater number but the vast majority of people casually searching for stuff on the Internet do not) and there are oftentimes millions of search results. In addition, we all know that there are more than one keyword to which any one product relates. People might search for “movers” as well as “New York movers,” “NYC movers,” “New York moving companies,” and so on. In order to engage in proper monitoring of these long-tail keywords, you need the right tools to check your keyword rankings from time to time. [click to continue…]
by Philip on March 23, 2009
I read this article with interest from the New York Times: http://www.nytimes.com/2009/03/13/business/smallbusiness/13freelance.html?sq=elance&st=cse&scp=3&pagewanted=all.
In this tough economy, how many of us have considered turning to the web as a source of work? If you have the skillset of a professional but can’t find work in the traditional markets, why not consider leveraging some of your skills you’ve acquired over the years as a provider on Elance? And, if you are really ambitious but don’t have the skills, why not learn a skill and make money while you do it?
I know how to ace interview questions like the back of my hand and can whip out a snappy “Knock ‘Em Dead” resume in about 3 hours. I see some of those services being offered up for $300 or more. And it doesn’t take much for me to pick up a business proposals book from Barnes and Noble and offer up my services writing proposals as well after a little brushing up on the basics.
We all spend time on our blogs, why not also spend some time being paid to provide writing services for others? It might be even more lucrative than earning a few dollars on Adsense while blogging…
