How To Draw Blogging Inspiration From Business Management

In college, I studied business management and it was one of the most enjoyable times of my life. There was something I found interesting about how businesses (and those who advise them) went about analyzing organizational issues in attempts to become more profitable. There are many stakeholders of businesses–shareholders, customers, suppliers, the public, the environment, etc.–that needed to be addressed in any major business decision. Fortunately, there are an abundance of people who are willing to offer their advice (for a fee, usually). So, it is not unusual to see me pick up a business magazine or book and draw inspiration from it for my blogging.

Let’s take a look at the titles of some business books and see if we can use them to help our blogging:

“Built to Last: Successful Habits of Visionary Companies”
This title gives us inspiration to write a post about qualities of successful people/businesses/entities in our blog niche. For example, if my blog was about a particular football (American) team, I might be inspired to write about the successful habits of perennial Super Bowl champions and what sets them apart from the also-rans.

“Good to Great: Why Some Companies Make The Leap… And Others Don’t”
This title gives us inspiration to write a post about why some people/businesses/entities in our blog niche are merely good, but not great. For example, if my blog was about innovative Web 2.0 companies, I might be inspired to write about the qualities I believe set those that will become household names from others that will fade into oblivion.

“Influence: The Psychology Of Persuasion”
This title might give us inspiration to write a post about how persuasion might influence the people/businesses/entities in our blog niche. For example, if my blog is about word of mouth marketing, I might write a post about how persuasion tactics affect the psychology of customers and how we can use that knowledge to our advantage.

“The First 90 Days: Critical Success Factors For New Leaders At All Levels”
This title might give us inspiration to write a post about critical success factors in the niche that we blog in. An example of this is my post Key Success Factors For Any Blog.

“Fourteen Management Principles From The Greatest Manufacturers”
This title might give us inspiration to write a post about a list of management principles from great people/businesses/entitites in our blog niche. For example, if my blog is about some aspect of medicine, I might write a post about The Fourteen Time Management Principles From The Highest Paid Surgeons.

“Confessions Of An Economic Hit Man”
I like this title! Darren Rowse used something similar in his post Secret Confessions Of A Link-A-Holic.

“Overcoming The Five Dysfunctions Of A Team”
This title might give us the inspiration to blog about challenges to success in our blog niche. For example, if my blog is about pre-arrranged marriages, I might be inspired to blog about The Five Dysfunctions Of A Pre-Arranged Marriage. [Note: I'm not putting out a personal stance on pre-arranged marriages; just using it as an example! ]

“America’s Most Admired Companies”
This title might give us the inspiration to blog about people/businesses/entities we most admire and why. For example, for my blog, I might blog about The Internet’s Most Admired English-Language Bloggers.

I hope this gives you some inspiration for your blogging. Next time you are at the bookstore, pay a visit to the business books section!