February 10, 2007
I guess it’s easy to have a general idea as to why one would want to start a blog (e.g., make money, be heard, etc.). And it’s easy to start a blog. But without concrete goals, it’s hard to blog consistently and well. I’m not saying that goals can’t evolve or change, but they need to be somewhat specific when you start a blog.
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February 9, 2007
The “About” page is one of the most important pages you will ever create for your blog. Think about the last time you happened on a blog. You either (1) found the site via Google (or Yahoo or MSN or whatever…) or, more likely, (2) found the blog because someone else linked to it. What did you do soon after you arrived at the blog? If you are like me, you likely read the post that got you interested and there in the first place and then you went straight to the “About” page to figure out what the blog was all about.
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